High-Growth Supply Chain Tech Scale-Up

About the Company

A fast-growing B2B Supply Chain & Procurement platform operating across multiple regions with a mix of tech, category, operations, and field teams.

• 900+ employees across India & SE Asia
• Rapid expansion through new markets and acquisitions
• Product lines and solutions evolving every quarter

The Reality of Scale — Before UpTroop

Growth was exciting — but alignment became the silent tax.

With new team members joining almost every week across Sales, Sourcing, Supply Operations, and Customer Success, leadership noticed something:

Everyone was working hard, but not always in the same direction or with the same narrative.

Pain points that kept repeating:

• New hires learned by shadowing seniors → inconsistent knowledge and messaging
• Product and supply offerings evolved fast, but customer-facing teams lagged behind
• Managers spent hours re-teaching the basics to every new batch
• Acquired teams operated with different language, approaches, and stories
• Training material lived everywhere — 6 decks, 3 Notion pages, 2 recordings, and 1 founder email

One leader summarised it perfectly:

“We weren’t short of content. We were short of clarity, consistency and cadence.”

What They Wanted

They didn’t want “another LMS” or more content dumps.

They wanted to:

• Standardise the narrative → who we are, what we offer, how we win
• Onboard faster without burning managers out
• Make product & process updates stick across regions
• Build muscle, not memory — through practice and feedback

Why UpTroop Stood Out

Three things clicked instantly for the leadership team:

1. Learning in the flow of work
UpTroop delivered 7–10 min learning bursts inside Slack/Teams — not long training events.

2. Consistency across regions & roles
AI converted existing content into role-based learning journeys that ensured one unified narrative.

3. Real practice, not passive knowledge
Simulations, scenario-based prompts and feedback from the AI coach turned learning into action.

It didn’t feel like a “training platform” — it felt like a performance companion.

The Roll-Out

The initial rollout covered three high-leverage cohorts:

1. Frontline Business Teams (Sales & Supply Ops)

Focus areas included:

• How do we position ourselves?
• How do we respond to common objections?
• How do we communicate value in 60 seconds?

Daily practice scenarios mirrored real buyer/supplier conversations.
Managers saw insights on where teams struggled most — narrative, pricing, clarity, or objection handling.

2. New Joiner Onboarding (Cross-Functional)

All induction material — PPTs, founder voice notes, townhall clips — was converted into a 12-day onboarding drip.

It included:

• Culture & values
• Product and solution fundamentals
• Role expectations and success behaviours
• Reflection prompts and short practice tasks

Biggest win: Managers did not have to repeat the basics again and again.

3. New Product & Offering Updates

For every new feature, category, or service launch, UpTroop:

• Converted the internal note into a 5-minute weekly micro-campaign
• Included “Explain this to a customer/supplier” practice
• Added a “When NOT to offer this” scenario to avoid mis-selling

This kept Sales, Ops, and CS aligned — without long training calls.

Impact After 10 Weeks

Not overnight magic — but measurable improvement across teams:

• Ramp-Up Time Reduced: From 12–14 weeks → ~8–9 weeks
• Manager Time Saved: Down from 35–40% of weekly time spent on training → ~15%
• Adoption & Engagement: <25% on LMS → >76% weekly active on Slack
• Confidence in Product & Pitch: Improved from 6.1/10 → 8.4/10

The CEO’s favourite early win:

New hires in Bangalore and Indonesia answered a customer scenario the same way — with the same clarity and positioning.
“That has never happened before.”

Unexpected Wins

Two side benefits surprised them:

• Acquired teams integrated faster culturally because they finally understood “how we work here” — without heavy induction sessions
• On-ground Ops teams started using Y.O.D.A to answer supplier/customer questions instantly — without escalating to managers

Where They Are Now

Today, UpTroop is embedded into their operating rhythm:

• Part of Day 1 onboarding for all roles
• Quarterly performance simulations built into reviews
• Founders share a 2–3 min monthly voice note → UpTroop converts it into org-wide learning bytes

They’ve moved from training as an event to learning as a habit and performance driver.

Ready to Reduce Ramp-Up Time?

Let’s explore how UpTroop can turn onboarding and upskilling into a growth engine.

📩 Contact Us | 📅 Request a Demo

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